
My guest in this episode is Wes Schaeffer. Wes is the creator and owner of The Sales Whisperer®, a sales training, marketing and consulting firm with an emphasis on CRM & email marketing software sales, support and optimization. A Southerner by birth, Wes combines common sense with his formal training and attention-to-detail that was pounded into his hard-headed skull during four years at the United States Air Force Academy to help professional salespeople, sales managers, business owners and entrepreneurs achieve nearly miraculous growth fast.
Since 2012 he has been the #1 reseller of the #1 sales and marketing automation software for small businesses. He is the author of “The Definitive Guide To Infusionsoft” and “It Takes More Than a Big Smile, a Good Idea & a Twitter Account To Build a Business That Lasts”.
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