139: John Lee Dumas: How To Achieve Your No. 1 Goal in Just 100 Days



My guest in this episode is John Lee Dumas. JLD is an American entrepreneur and podcaster based in Puerto Rico. He is the founder and host of EOFire, a daily podcast that interviews entrepreneurs 7 days a week.

JLD was born and raised in Maine. He graduated from Providence College on an Army ROTC scholarship in 2002. Upon graduation he was commissioned as an officer in the U.S. Army. After a 13-month tour of duty in Iraq as an Armor Platoon Leader, he completed his service to the U.S. Army and received an honorable discharge in 2010.

Upon leaving the U.S. Army, JLD enrolled at Roger Williams University School of Law in Bristol, Rhode Island. Dropping out after one semester, he took a job in corporate finance at John Hancock in Boston. Later, he went to New York City, where he worked for a technology startup until departing to San Diego in 2009

In San Diego, JLD began a career in real estate. Upon a friend’s suggestion, he began listening to podcasts in order to pass the time during his long drives. He started listening to NPR, while exploring other shows such as Pat Flynn’s Smart Passive Income and Cliff Ravenscraft’s Podcast Answer Man.

After moving back to Maine in mid-2011 to pursue a career in Commercial Real Estate, Dumas thought of starting a different venture. He realized none of his favorite Podcasts offered daily content. This gave him the idea of starting his own podcast. He developed the concept of a daily podcast that would feature the story of successful entrepreneurs. He named it EOFire, short for Entrepreneur On Fire.

EOFire launched September 22, 2012. As his subscribers grew, he published Podcast Launch in the Amazon bookstore. Podcast Launch is a guide of the exact steps he took to launch EOFire. In 2013, JLD launched Podcasters’ Paradise, a community of podcasters. JLD hosts a free, live Google Hangout Podcast Workshop as an introduction to podcasting every other week.

EOFire has featured several entrepreneurs including Seth Godin, Gary Vaynerchuk, Barbara Corcoran, Tim Ferriss, and Brian Tracy. The show was named Best of iTunes in 2013. EOFire generates 7 figures in revenue annually and JLD continues to openly share his income breakdown in a monthly report on his site, verified by a CPA.

In 2016, JLD launched The Freedom Journal, a faux leather-bound journal to help individuals set and accomplish a goal in 100 days. JLD launched The Freedom Journal via a Kickstarter campaign in January 2016, which became one of the most funded publishing campaigns in the history of Kickstarter, with over $350,000 pledged in 33 days.

Interview Links:

EO Fire

The Freedom Journal

The Mastery Journal


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