
My guest in this episode is Brett Crosby. Brett crafts the strategy, product and message behind PeerStreet and is responsible for product, marketing, PR, sales and business development. Previously, he was Director of Marketing at Google where his 10 year tenure spanned many of Google’s most prominent products. Most notably, he co-founded Google Analytics, helped start Google’s mobile advertising business, ran the founding marketing team that launched Google+ and most recently ran the marketing teams responsible for the dramatic growth of Chrome, Gmail, Docs and Drive. Before Google he co-founded Urchin Software Corporation, a web analytics service acquired by Google in 2005. Brett advises and invests in startups and is an active real estate investor. He graduated USC with degrees in international relations and political science, and furthered his education with programs at Georgetown, Michigan State and Semester at Sea.
PeerStreet is an award-winning, Andreessen-Horowitz backed, platform focused on democratizing access to real estate debt. The company provides investments in high-yield, short term, real estate backed loans. PeerStreet’s unique marketplace allows investors to diversify their capital in an asset class that has been traditionally difficult to access. Loans are sourced and curated from vetted private lenders throughout the United States who have local real estate expertise and borrower relationships. The model allows for more borrowers to access capital and improve their local communities, one house at a time. PeerStreet’s platform is secure and intuitive with an easy-to-use interface, offering a wealth of information and tools for every level of investor.
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The 21 Most Unique Cashflow Niches
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